Used Cars Acquisition Strategy Meeting
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When: Thursday, October 26th 2023
To accommodate schedules, two sessions will be offered. Please register for only one below:
- Session A: 9:00 am - 11:00 am
- Session B: 1:00 pm - 3:00 pm
Where: Camelback Toyota
1550 E Camelback Rd,
Phoenix, AZ 85014
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Agenda
KBB ICO Best Practices
Presented By: Jennifer Jackson-Parvari (Client Training Manager, KBB ICO)
- Consumer Expectations
- KBB Objection Handling (Setting & Confirming Appointments to Show)
- Active Validation Process
- Offer Updating
- vAuto Integration/Management Role in Process
- Side by Side Comparison
- Offer Presentation
- Grounding and Liquidation Process
- Strategy in Follow Up
- Weekly KBB ICO reporting
- How to properly staff an acquisition team?
- Ongoing Training and Support
Used Cars Marketing Keys To Success
Presented By: Berkshire Hathaway Automotive Marketing
- Performance on Tier 1 Endemic Listing Sites
- Used Car Performance Health Check
- Front-Line Readiness
- Affordable Vehicles Strategy
- Certified Pre-Owned Presence
- Aged Units Strategy
- Google Used Car Presence
- Drive Appointments Through Video